Complete Reporting

You are never in doubts how your ad performed...

The following screenshot was taken randomly to illustrate reporting. N/A means no insurance was used.

Explanation

  • Recipients: How many prospects your ad was sent to
  • Readers: How many prospects opened your email. A lot of ISPs / email providers block the available means to find out if a message was opened. The number of recipients who opened your email could therefore be much higher
  • Checkers: How many prospects simply clicked the insurance link. This link is usually around the foot of the email, which means that they most likely read the message.
    So this is the number that read your email
  • Answers: Number of people who correctly answered your insurance question. Since "Insurance Question", relates to your web content, this is the number that visited and read your web content!

 

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Frequently Asked Questions